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Issue 13: How To Make Better Decisions with the Eisenhower Matrix

April 07, 20241 min read

"Efficiency is doing things right; effectiveness is doing the right things."

-Peter Drucker

Welcome to our our thirteenth edition!

I love talking about strategy so the next few issue are going to focus on how to PRACTICALLY use some of my favorite decision-making frameworks to not only make better decisions but impress everyone in the room! ;)

This week in the Skip-Level Strategies Newsletter, we're focusing on "How To Make Better Decisions with the Eisenhower Matrix". Named after President Dwight D. Eisenhower, this matrix is a simple yet powerful tool for prioritizing tasks based on their urgency and importance.


  • Draw a two-by-two grid. Label the columns as "Urgent" and "Not Urgent" and the rows as "Important" and "Not Important."

  • Think about your current tasks and place each in one of the four quadrants.

  • Prioritize tasks in the "Important/Urgent" quadrant. Plan a schedule for "Important/Not Urgent" tasks. Delegate or reconsider the necessity of tasks in the "Urgent/Not Important" quadrant. Eliminate tasks in the "Not Important/Not Urgent" quadrant.

  • Reflect: How does focusing on importance rather than urgency change your approach to decision-making?

Why this matters: The Eisenhower Matrix helps you focus on tasks that contribute to your long-term mission, goals, and values,(your actual priorities!) rather than getting lost in the less important, urgent tasks that seem to show up every day.

Next week's preview

Join us next week as we delve deeper into leveraging tools and techniques for making better decisions.

Until then,


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Eisenhower MatrixDecision-making frameworksPrioritizing tasksUrgency and importanceTime managementStrategic decision-makingPeter Drucker quotesEfficient decision-makingEffective leadershipTask prioritizationLong-term goalsDelegation and eliminationPlanning and schedulingPractical decision-makingLeadership strategies
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Asia Bribiesca-Hedin

Asia Bribiesca-Hedin, MBA, MPA, CPC, CPCC, Principal Coach and CEO of Bridgewell LLC Professional Services

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